True passion is the key to making great shoes. From drawing the first lines of an ECCO shoe to presenting our shoes in ECCO stores around the world, we use the same care and attention to detail. Unlike most other global shoe brands, we choose to operate our own tanneries and shoe factories. We control everything ourselves. Throughout our history, our philosophy has been to make shoes that are shaped to fit the foot, not the other way around. This is essential to who we are. It drives us forward and compels us to innovate. It is simple. We want to be the best shoe company in the world. With this vision, nothing is left to chance.
ECCO is not just family-owned; we strive to run our company as an extended family. We encourage people to work not only with their minds and hands but also with their hearts. Like any company, we work to make a profit. But for us, our work is also a way to express our beliefs and values. We insist that our shoes follow the function of the foot. We have avoided the trend of outsourcing, because we feel it is critical to control every step of the shoemaking process. ECCO leather is so highly regarded that we supply not only ourselves, but also leading luxury brands around the world. We persistently innovate to create shoes that are softer, suppler, lighter and more like the foot itself. Scandinavian lifestyle is defined by being balanced and active. Every ECCO shoe - whether it is a business shoe, a sneaker or a high heel - is designed to free wearers to step into whatever moment life offers them.
Over the past 48 years, we have persistently explored ways to make our shoes lighter, more flexible, and stronger. To accomplish this we combine traditional handcrafting methods with leading technologies. We have become the world’s most consummate practitioner of an advanced shoemaking process called Direct Injection (DIP). This allows us to create shoes that fit closer and more accurately. It also helps us in enhancing a shoe’s ability to match the natural movement of the foot. The essence of modern life is the capacity to move from one activity to another, from one place to the next with ease and confidence. We make shoes that make this possible.